BUSINESS DEVELOPMENT DIRECTOR, EXPORT - CENTRAL LONDON / WINDSOR Who We Are: Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices and personal computers, including smartphones and tablets. We are proud to publish and support many of today’s most critically acclaimed gaming franchises, including NBA 2K, WWE 2K, Borderlands, BioShock, XCOM and Sid Meier’s Civilization. Role Purpose: Reporting to the EMEA Marketing Lead, the Director Business Development, EXPORT is a pivotal role for the EXPORT region. The primary responsibility of the role is to identify opportunities and drive business growth within the EXPORT markets through a deep understanding of the region, and specific territory, cultural, commercial and product nuances. The role will be based in London but will also require regular (monthly) travel to key Export markets (Nordics, Middle East, Eastern Europe, Italy, Russia as examples) in order to forge close working relationships with local distribution/commercial partners. Alongside the external collaboration role, another crucial relationship will be with the Take 2 Sales teams who are also based in London. This element of business development and integration with the commercial operations teams will provide a partnership role to ensure an integrated sales & marketing planning approach. Finally, this role will need to provide leadership within the overall planning, development and execution of all 2K’s marketing activities throughout EXPORT markets. Leading the team & to collaborate with 2K Analytics teams, Global Strategy teams and the 2K Global Go To Market teams in order to ensure that the marketing organisation delivers upon the overall business goals set for each product in the region. As such the role demands a strong business leader who is able to communicate and collaborate effectively across a complex matrix organisation, both internally and externally, has proven credentials in a commercial and data-driven organisation, plus strong management skills in order to guide the EXPORT team and distribution partners to deliver against the company goals. Core Competencies: Business Planning – The role requires an individual who understands the drivers of business development and who has the ability to analyse and report on a range of commercial information (e.g. market data, pre-orders, sales forecasts, pricing/promotional activity, retail market trends); and then leverage that information & ROI analysis to recommend strategies for growth. Budgeting & Forecasting – Growing the EXPORT markets for relevant products is a key business target and will require sales and budget forecasting, reviewing product marketing budgets, ROI/CPA planning, plus profitable lifecycle management planning. Where required, to collaborate with the EMEA marketing lead to help support the annual, quarterly and monthly financial planning process. Monitor and track all T&E ensuring expenditure falls within annually agreed levels. Analysis & Insight – This role will have a strong reliance on data analysis. it requires an individual who can work with Global Marketing, Go To Market, Commercial, Analytics and other Cross Functional teams to recommend both business objectives for the region & also define the marketing & media KPIs for local Go To Market campaigns. Strong Communicator – Requires the ability to have influence and impact within a matrix organisation both across departments and across geographies. Responsible for aligning strategic planning & execution across all 2K’s Marketing activities throughout local markets. Managing People – Deliver strong direction and leadership to a diverse team of individuals, across a variety of marketing functions. Develop and retain the best talent to create a culture of effective teamwork & continuous improvement. Go To Market Marketing – Ensure all local Go To Market campaigns are aligned with and deliver upon the Global Marketing Strategy and business goals. Be the local champion for territory and consumer needs to ensure the global marketing strategy and marketing assets are relevant. Partners – Be the local lead point of contact for all First party, Licensor (WWE, NBA etc.) and other key partners. Ensure any global or regional partnerships are maximised within set contractual parameters, and any reporting/invoicing is tracked and delivered as required, and on time. Who We Think Will Be a Great Fit: Business development orientated marketing leader with a proven track record of success Min 8+ years of relevant business development experience and working in an Export regional role at top tier companies Strong expertise and understanding of non-top 5 Euro countries and emerging markets Experience in all major areas of marketing, including mobile, online and offline, brand and product marketing, search, CRM, social media, influencer marketing and PR Strong leadership and negotiation skills with a proven ability to influence teams and individuals and effectively leverage resources and relationships to deliver optimal results Excellent analytical skills with a grounding in commercial acumen Team management and coordination across functional groups, internal and external partners / licensors Ability to build relationships at an Executive level Experience leading, growing and developing a team of direct reports Strong communicator and collaborator Thrive in a fast-paced, dynamic, flexible and complex matrix environment and organisation Innate ability to respectfully challenge the status quo A change agent Passion for videogames preferred Fluency in an additional language is highly desirable Willingness to travel About 2K: Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming systems and personal computers, including smartphones and tablets, which are delivered through physical retail, digital download, online platforms and cloud streaming services. 2K publishes titles in today’s most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. The 2K label has some of the most talented development studios in the world today, including Firaxis Games, Visual Concepts, 2K Marin, 2K Czech, Hangar 13, Cat Daddy Games and 2K China. 2K’s stable of high-quality titles includes the critically acclaimed BioShock®, Borderlands™ and XCOM® franchises, the beloved Sid Meier’s Civilization series, the popular WWE 2K franchise and NBA 2K, the #1 rated and #1 selling basketball franchise. 2K is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more information, please visit www.2k.com 2K is an equal opportunities employer and as such will endeavour to provide reasonable adjustments throughout the recruitment process where required. We invite candidates to notify us should they wish to discuss any reasonable adjustments.
COMMUNITY COMMISSIONER JOB DESCRIPTION At Visual Concepts, we believe great games are made by diverse and empowered teams with a shared passion for play. As one of the world’s top game development studios, we have shipped over 100 multi-sku titles to critical acclaim and commercial success. Our teams are independent and entrepreneurial. Our studios in Agoura Hills, Novato, Orange County, Budapest, Shanghai, and Seoul are committed to artistry and technical innovation, offering top candidates the opportunity to learn and grow with some of the smartest and most creative minds in the industry. Do you stand head and shoulders above other WWE fans? Are you deeply connected to WWE history, such that you can render peerless opinions, and hold your own in any Superstar roster or OVR conversation? Ever wanted to be THE person who owns the WWE2K roster down to the last detail? Do you adore the WWE2K creator community—maybe are a creator yourself? If any of these things apply to you, we have a new job opening you might be interested in. Our Agoura Hills studio is looking to fill the unique and newly-created position of WWE2K Community Commissioner. Part product manager, part game designer, and part community advocate, the Community Commissioner functions as both a lead developer and player representative. As a developer, you’ll own the WWE2K22 Superstar roster, from OVR ratings down to the smallest detail, to make certain that every wrestler in our game is represented as faithfully as possible. As a player representative, you’ll own all our development media channels, providing updates to our community, constantly harvesting player input, and planning and executing events to capture feedback and shape feature development across the game. What You'll Do Own the WWE2K22 Superstar roster, maintaining data while fielding input and requests from gameplay, career, online, showcase, audio and story teams Coordinate with publishing stakeholders and own our community channels to share roster details, development updates, design diaries, and game progress as appropriate Be the voice of our community: solicit, consolidate and prioritize feedback to make sure our team of developers constantly has input available to guide their efforts; work with every sub-team on the game to provide an expert perspective on high value features, tone, and portrayal of varied elements of the WWE Recruit community thought leaders and organize events to capture feedback on pre-release features and gameplay; construct reports and presentations to communicate that feedback to the team Requirements 4+ years of community leadership, content creation or product management for a major game franchise Demonstrated ability to build and connect with fan communities In-depth knowledge of WWE Superstars, history, events and methods Experience setting clear goals, planning and delivering features with cross-functional teams and multiple competing requirements Experience with multiple community platforms, from web to social media to voice server Outstanding project management capabilities, documentation, tracking and transparency Attention to detail and completeness, ability to see around corners, anticipate issues Organized, excellent communication skills, passion for games, collaborative demeanor Preferred Qualifications Graphic design and web development skills Familiarity with WWE2K Universe and Creative suite Game design experience in systems, combat and/or scripting Familiarity with game development tooling and software: Perforce, JIRA, game editors Scathing wit, piercing intellect, nerves of steel #LI-DW1
DIRECTOR OF MARKETING, NBA 2K - AMERICAS Who We Are: 2K publishes some of the most popular video game franchises on the planet including Borderlands, BioShock, NBA 2K, WWE 2K, XCOM, and Sid Meier’s Civilization. The NBA 2K Marketing Team is comprised of experienced and talented marketing professionals and an exceptional communications team working together and across the company to create memorable and innovative campaigns for NBA 2K’s latest offering. What We Need: The Director of Marketing will drive NBA 2K’s marketing strategy in the Americas and lead execution of integrated marketing efforts to launch & sustain NBA 2K products. The role will develop go to market plans for each market in the region and manage cross-functional teams to ensure those plans are executed effectively. What You Will Do: Reporting to the VP, Global Marketing, you will lead marketing strategy and execution for NBA 2K Americas .Manage and grow team of talented direct reports managing team performance review, development/growth plans. Build integrated marketing plans that drive awareness, engagement, and purchases for flagship, mobile, and arcade products, for both launch and lifecycle marketing, relevant for the game (always on an annualized game, mobile etc.) Develop specific marketing plans for in game events/promotions/partnership activities and determine the communication and go to market execution plan to drive awareness and engagement in the Americas. Lead development and management of marketing budget proposals, demonstrating clear understanding of the business targets, audience (and how to reach them). Including ideas for growth that may require more funding or ideas for efficiency or budget reallocation. Lead development of paid media plan and own relationship with media agency. Write media strategy, brief and manage agency through the creation of full cycle media plan, in partnership with global brand and performance marketing teams. Take lead in driving the agency for more transparency on what is working and what isn’t and the ability to continually optimize away from low impact/efficiency media, as well as driving innovation/media firsts to reach our different audiences in an impactful way. Lead development of retail/promotional marketing plan in collaboration with channel marketing team and sales team, driving innovation and ensuring best possible allocation of budget v targets for both launch activities, as well as the yearly promotional calendar. Manage day to day relationship with sales and channel marketing team and monitor promotional sales results to ensure targets are being met, learnings are registered and incorporated into the next promotional plan. Input into business targets, promotional pricing plans, digital v physical product sales plans, and then ensure this is translated into relevant marketing plans/actions. Liaise between media, channel and creative teams to build relevant America's assets for paid media & retail campaigns within required timelines and ensuring relevant and contextual as well as ‘on brand’ creative is delivered. Lead to rethink our retail creative to drive awareness of the promotion/sale, without diluting the NBA2K brand. Contribute to global marketing strategies, including athlete partnerships, creative campaign, brand design and live services marketing (MyTeam Mode) ensuring Americas requirements are being met. Collaborate with brand, communications, and development teams to oversee Americas consumer and media events. Contribute to event briefs and manage event teams to ensure effective & on budget execution of brief. Liaise with Performance Marketing, Commercial and Analytics teams to mine data and insight into game behaviors, sales achievement, audience/consumer behaviors, paid media KPIs, creative usage/engagement, CRM results in each relevant territory, developing actions for marketing to continuously optimize and strive to exceed targets. Be a true expert on our products, our consumers, our competitors, and culture Manage and lead direct reports to provide timely updates, assets & direction, and manage timelines to ensure all milestones are achieved throughout planning and execution phases. Who We Think Will Be A Great Fit: Huge give a sh*t factor A business-oriented marketing leader with a proven track record of success and achievement in marketing strategy and product marketing and being held accountable for results Minimum 8+ years of marketing experience working for a consumer brand, on the brand, media and/or agency side with relevant go to market experience Experience in all major areas of marketing, including mobile, online and offline, brand and product marketing, search, CRM, social media, and PR Experience developing regional marketing strategies based on the global brand framework Experience strategizing & executing paid media campaigns. Experience managing media agency from client-side preferred. Experience strategizing & executing retail marketing campaigns Above average knowledge of NBA & players Above average knowledge of videogames Ability to seamlessly integrate into the existing marketing team, and build trust and credibility with product development, commercial, and other internal & external partners Self-starter, able to take ownership over tasks and carry them throughout to the end BA / BS and MBA preferred Experience leading, growing and developing a team of direct reports Strong communicator and collaborator Thrive in a fast-paced, dynamic, flexible environment #LI-2K